Ever since the beginning of 2020, the Covid-19 pandemic has taken the world aback, and has shook businesses to their core. In both 2020 and 2021, businesses have taken a big hit, and many have had to shut their doors. In such trying times, keeping your company alive requires a few new tricks as well as some old classics to keep business alive and booming. Obviously, due to the many restrictions that the pandemic has pushed onto us, any marketing strategies that can lead to crowding cannot be implemented at all. That’s where digital marketing comes into play, in a massive way. PPC ads, social media, and all things digital are your weapons, and implementing digital marketing strategies wisely will ensure smooth sailing.